If you have ever been in a residential area on a Tuesday between 11am and 1pm, you may have seen a strange phenomenon we in the Real Estate business refer to as Tuesday Tour.  A caravan of well-branded cars, trucks, vans, and SUVs pouring through your neighborhood filled with name-tagged spiffy dressers packed in like sardines.  Why the grand participation?  There’s food involved.  We’ll start back at the office.

Sales meeting.  Every Tuesday morning in almost every office in the metro, Realtors gather for an hour or so of updates, statistics, education, and inspiration.  This is where we learn about changes in lending, market trends, and Real Estate related legislation.  This is where we are given calendars of classes and community involvement options.   Then….we talk about our buyers’ and sellers’ needs.  Sharing the description of a home a buyer is looking for sometimes results in, “Hey, I just listed a home last night that fits that perfectly.”

For sellers this is a great opportunity to share what is fantastic about a listing or share that the price has been reduced or something has been repaired or updated.  However, to make absolutely sure EVERYONE knows how awesome your seller’s home is, we bribe them straight through the door with FREE FOOD! (Lunch is provided by the Realtor or an affiliate sponsor, and often a gas gift card drawing just to sweeten the day.)

Agent tour is actually just as beneficial for the seller as it is for every agent that goes on tour simply because it keeps agents connected to the market.  For sellers, feedback on price with suggestions is priceless.  Of course the ultimate result will be a showing scheduled by one of those agents that came through, this time with buyers in tow.

So, no worries regarding the off highway heavy traffic next Tuesday, it’s just a bunch of very hungry Realtors en-route to lunch and quite possibly a contract.

 

Audrey L. Elder

Keller Williams

If you have ever been in a residential area on a Tuesday between 11am and 1pm, you may have seen a strange phenomenon we in the Real Estate business refer to as Tuesday Tour.  A caravan of well-branded cars, trucks, vans, and SUVs pouring through your neighborhood filled with name-tagged spiffy dressers packed in like sardines.  Why the grand participation?  There’s food involved.  We’ll start back at the office. Sales meeting.  Every Tuesday morning in almost every office in the metro, Realtors gather for an hour or so of updates, statistics, education, and inspiration.  This is where we learn about changes in lending, market trends, and Real Estate related legislation.  This is where we are given calendars of classes and community involvement options.   Then….we talk about our buyers’ and sellers’ needs.  Sharing the description of a home a buyer is looking for sometimes results in, “Hey, I just listed a home last night that fits that perfectly.” For sellers this is a great opportunity to share what is fantastic about a listing or share that the price has been reduced or something has been repaired or updated.  However, to make absolutely sure EVERYONE knows how awesome your seller’s home is, we bribe them straight through the door with FREE FOOD! (Lunch is provided by the Realtor or an affiliate sponsor, and often a gas gift card drawing just to sweeten the day.) Agent tour is actually just as beneficial for the seller as it is for every agent that goes on tour simply because it keeps agents connected to the market.  For sellers, feedback on price with suggestions is priceless.  Of course the ultimate result will be a showing scheduled by one of those agents that came through, this time with buyers in tow. So, no worries regarding the off highway heavy traffic next Tuesday, it’s just a bunch of very hungry Realtors en-route to lunch and quite possibly a contract. Audrey L. Elder Keller Williams